We wanted to create a naive type face that would feel done by Steve's character's hand without it being too precious or quirky.
Kyle Snarr at StruckAxiom on the delicate type design:
The cherry on top is the whimsical and varied custom typography: the letters slink in and out of sight, vulnerable and idiosyncratic, wavering between wide and narrow, further lending the titles a sense of clumsy sensitivity. In the opening of Dinner for Schmucks, a tiny bespectacled mouse and his redheaded mousette engage in the sweetest of romantic clichés, demonstrating an artistry so fine it leans toward obsession. The minutiae gives way to several astonishing tableau vivants of miniatures created by the Chiodo Bros., a trio of fantastically talented craftsmen who produce everything from stop-motion animation and puppetry to make-up effects and animatronics.
Mousterpiece dinner for schmucks series#
The song, "The Fool on the Hill," kicks off a journey through a series of close-ups of itty-bitty objects being selected, constructed, and assembled. And as a mouse figurine has her hair dyed vermilion, Paul McCartney's melancholic voice shepherds us through the opening titles for the delightfully downcast 2010 screwball comedy, Dinner for Schmucks. From it a tiny hat is removed while the credits sidle in, superimposed. The wooden case is opened and inside, an array of tiny accoutrements.
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